dc.contributor.advisor | Gargiulo, Martín | |
dc.contributor.advisor | Universidad Torcuato Di Tella | |
dc.contributor.author | Kreuzer, Sabine | |
dc.coverage.spatial | Argentina | es_AR |
dc.date.accessioned | 2017-04-03T15:03:20Z | |
dc.date.available | 2017-04-03T15:03:20Z | |
dc.date.issued | 2003 | |
dc.date.submitted | 2003 | |
dc.identifier.uri | https://repositorio.utdt.edu/handle/20.500.13098/460 | |
dc.description.sponsorship | Esta tesis solo está en formato papel por lo que se debe consultar en la propia Biblioteca Di Tella.
La consulta se hace solo bajo reserva escribiendo a serviciosbiblio@utdt.edu. | |
dc.description.sponsorship | Esta tesis no tiene
permisos por parte del autor para ser reproducida, por lo que no se puede fotocopiar, ni
fotografiar ni reproducir con ningún medio. Si eres el autor de la tesis y quieres dar tu
autorización para la reproducción, puedes ponerte en contacto con repositorio@utdt.edu. | |
dc.format.extent | 72 p. | |
dc.format.medium | text/printed | |
dc.language | eng | |
dc.publisher | Universidad Torcuato Di Tella | |
dc.rights | info:eu-repo/semantics/restrictedAccess | es_AR |
dc.subject | Industria | |
dc.subject | Perfumes | |
dc.subject | Argentina | |
dc.subject | Tesis | |
dc.title | The evolution of the fragance account manager role | |
dc.type | info:eu-repo/semantics/masterThesis | es_AR |
dcterms.description.tableOfContents | INTRODUCTION -- RESEARCH APPROACH. The obejctives of the research. Data and methods -- CHANGES AFFECTING THE FRAGRANCE INDUSTRY. Environmental and client factors. Fragrance industry and company factors -- FRAGRANCE ACCOUNT MANAGER ROLE. Job description. Assessment of the key tasks -- CONCLUSIONES -- ANNEXES. Annex 1: Frafrance account manager e-mail examples. Annex 2: Porter framework analysis on the fragrances industry. Annex 3: Questionnaires. Annex 4: Data categorization on spontaneus comments -- REFERENCES. | |
UTDT.coverage.SpatialIdTgn | 7006477 | |
UTDT.coverage.SpatialEngTgn | Argentina | |
UTDT.rights.PDF | No | |
UTDT.rights.AUT | No | |
UTDT.source.signatura | TESIS MBA 2003 KRE | |
UTDT.source.inventario | 17039U | |
UTDT.source.bdt | BDT16950 | |
UTDT.source.idn | 000049541 | |
thesis.degree.name | MBA - EMBA | |
thesis.degree.level | 1 | es_AR |
thesis.degree.grantor | Universidad Torcuato Di Tella. Escuela de Negocios | |
dc.audience | Researchers | |
dc.audience | Students | |
dc.audience | Teachers | |
dc.type.version | info:eu-repo/semantics/acceptedVersion | es_AR |
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